Website: https://googoo.com/
Goo Goo Chocolate Co. is a candy manufacturer and retailer based in Nashville, Tennessee, known for the Goo Goo Cluster. The company produces and sells Goo Goo Clusters and related confectionery, operates retail stores, and offers chocolate-making experiences and classes. The Goo Goo Cluster is described on the website as “Nashville’s Official Candy.” According to the company, the original Goo Goo Cluster combines “luscious caramel, smooth creamy marshmallow nougat, and fresh roasted peanuts all covered with a thick coating of real milk chocolate.”
Products
The company sells the original Goo Goo Cluster along with a range of related products and gift options, including:
- The original Goo Goo Cluster
- Chef-created Premium Goo Goos
- Pecan Truffle Hot Cocoa
- Triple Chocolate Hot Cocoa
- Variety packs
- Premium and specialty flavors
- Gift cards
Beyond packaged candy, the company offers ticketed experiences, “Design Your Own” custom candy creation, and chocolate classes. It also handles wholesale and bulk orders, corporate gifting, and private events.
About
According to the website, “In 1912, in a copper kettle at the Standard Candy Company at Clark & First Avenue in Nashville, TN, America’s first combination candy bar was invented.” The company credits Howell Campbell, Sr. and original plant supervisor Porter Moore with creating it. The site states that this “was the first time multiple elements were being mass-produced in a retail confection,” whereas earlier candy bars contained only a single principal ingredient such as chocolate, caramel, or taffy.
The name came from Campbell’s young son, whose first words, “goo goo,” inspired the candy. An early marketing slogan was “Goo Goo! It’s so good, people will ask for it from birth.” The candy was originally hand-dipped and sold unwrapped at drug store counters, later hand-wrapped in tinfoil, and eventually produced for modern automated retail distribution.
Location & Contact
The company’s Nashville flagship store is located at 116 3rd Ave S, Nashville, TN 37201, open daily from 10:00 a.m. to 6:00 p.m. At this location, visitors can buy original and Premium Goo Goos, take part in hands-on classes, and design custom candies at interactive kiosks.
The company also operates additional Tennessee locations:
- Gatlinburg: 716 Parkway #114, Gatlinburg, TN 37738, open daily 11:00 a.m. to 8:00 p.m., a 1,000-square-foot shop where visitors can design their own custom candy bar.
- Nashville International Airport (BNA): 1 Terminal Dr, Nashville, TN 37214, A/B Rotunda, Concourse B, open seven days a week, offering classic Goo Goo Clusters and shop-exclusive branded merchandise.
Additional Information
The website includes sections for shopping, experiences, “Design Your Own,” visiting, a store locator, company legacy and history, a blog, recipes, careers, wholesale and bulk orders, corporate gifting, donations, an FAQ, and contact information.
Profile compiled from the company’s official website (googoo.com).