Website: https://varallopr.com/
Varallo Public Relations is a boutique public relations and communications firm based in Nashville, Tennessee. The firm describes itself as “proudly sharing our clients’ stories since 1991,” and it has operated in Nashville for more than 30 years. Its work spans public relations, strategic communications, and marketing, with an emphasis on community engagement and relationship-building. The firm states, “We are passionate about our work, our clients, and our community,” and it draws on long-standing relationships with local media, community and civic leaders, neighborhood organizations, and elected officials in Middle Tennessee.
Services
Varallo Public Relations offers a range of communications services organized into several categories. Growth strategy services include market research, strategic planning, lead generation, branding, and coaching. Public relations services include media coaching, press releases, article placement, speech writing, and photography. Crisis management services include crisis communication planning, media coaching, and internal plan development. Internal communications services include brand communications, planning and execution, and speaking engagements. Digital marketing services include content development, social media strategy, webinars, and event promotion. The firm describes a four-part methodology that it applies to client work: discover, by understanding client objectives and business goals; strategize, by providing comprehensive solutions for growth and positioning; implement, by creating targeted content using effective communication tools; and measure, by evaluating success against client goals. The firm states that it “customizes methods and approach to meet the needs of each client.”
About
The firm was founded by Deborah Varallo, who is described as having more than 30 years of experience and excellent relationships with media including reporters, editors, writers, and bloggers across television, print, radio, and digital platforms. She specializes in public relations and marketing and provides training seminars on networking, leadership, and mentoring. Her civic involvement includes serving as past chair of Leadership Middle Tennessee and past alumni chair for Leadership Nashville, along with board service for organizations including the Tennessee State Fair Association, Nashville State Community College, and the Catholic Business League. She has been named a “Woman of Influence” by the Nashville Business Journal and “Volunteer of the Year” by the Nashville Chamber of Commerce. Elizabeth Howe is also listed as a member of the firm’s team. The firm serves industries including healthcare, law, professional organizations, accounting, financial institutions, architecture, engineering, construction and development, government, nonprofits, and real estate.
Location & Contact
Varallo Public Relations is located at 1451 Elm Hill Pike, Suite 255, Nashville, TN 37210. The firm can be reached by email at [email protected]. Additional pages on the site include a services page, an about page, individual team member profiles, a blog, and a contact page.
Additional Information
The firm maintains a presence on Facebook, X, LinkedIn, and Instagram, and offers a newsletter signup on its website. It positions itself as a locally rooted firm with deep ties to Middle Tennessee media and civic organizations, applying a customized, relationship-driven approach to each client engagement.
Profile compiled from the company’s official website (varallopr.com).