Website: https://southernstandardnannies.com/
Southern Standard Nannies is a nanny placement and household staffing agency based in Nashville, Tennessee. The agency connects families with vetted caregivers and household professionals, focusing on long-term, well-matched placements rather than high-volume candidate turnover. According to the company’s website, it was founded in 2016 and has supported over 700 Nashville families. The agency presents itself as a premier resource in Nashville’s childcare and household-staffing community, summarizing its mission with the tagline “We help you build your village.” Its stated service philosophy is described as “Effortless. Refined. Uncompromising.”
Services
Southern Standard Nannies places caregivers and household staff across several roles, as listed on the website:
- Full-time and part-time nanny placement
- Family Assistant services
- Household and Estate Manager placement
- Private Educator hiring
- Personal Assistant placement
- Newborn Care Specialist services
The agency emphasizes selective matching over high-volume candidate presentation, focusing on long-term relationship compatibility between families and caregivers. Families can begin the process through the “Find a Nanny” application on the website, and the site also offers a “Book a call” option and a caregiver portal login for candidates.
About
The agency was established by founder Laura Frank. According to the website, Frank built Southern Standard Nannies after more than 10 years of experience in childcare, education, and household management across Los Angeles, Austin, and Nashville. Her background includes work as a substitute teacher, travel nanny, house manager, and newborn care specialist, and she holds a Bachelor’s degree in Education from SUNY Brockport (2009). The website states that repeated requests from families for quality caregiving referrals prompted her to formalize matchmaking services at scale.
The company highlights its team as a key differentiator, citing more than 10 years of relationships and reputation-building in Nashville’s childcare community. Team members listed on the website include Laura Frank (Founder), Austin Macfarlane, Melissa Salter, Mara Sims, and Carrie Bland, with specialists working across recruitment, vetting, placement, operations, and support.
Location & Contact
Southern Standard Nannies is based in Nashville, Tennessee, and serves families in the Nashville area. Intake for families is handled through the “Find a Nanny” application and the “Book a call” option on the website, while caregivers can access a dedicated portal login. The website does not publish a direct phone number, email address, or physical street address.
Additional Information
The website references community and institutional connections in the Nashville area, including partners such as Vanderbilt, TriStar, Ascension, Ensworth, FRA, Harding, St. George, and Westminster. The agency also notes industry affiliations with the Nanny Relief Fund, the INA, and the APNA, reflecting its participation in the broader professional caregiving community. The site provides separate paths for the two sides of the agency’s work: families begin with the “Find a Nanny” application or by booking a call, while prospective caregivers use the dedicated portal to access their accounts. This dual structure reflects the agency’s stated focus on carefully matching vetted candidates with families over the long term rather than presenting high volumes of applicants.
Profile compiled from the company’s official website (southernstandardnannies.com).